More than half of shoppers say that online reviews influence their buying decisions. Take control of your brand identity.
Highlight Reviews captures customers higher in the funnel by targeting consumers that have not committed to making a purchase. By targeting "best," "review," and comparison terms, these sites reach a larger audience, influence shopper behavior, and generate new customer relationships. Additionally, these vertical-specific sites target both generic and review-oriented search terms used by customers, substantially widening our partners' reach.
Coverage on Highlight Reviews lets you reclaim your brand narrative. Our review site displaces negative reviews and competitor ads, resulting in more traffic for your brand. We target reputation, comparison (“merchant versus”), and generic (“best product/category”) terms that reach customers in the discovery, research, and purchase phase of their journey. By doing so, we are able to direct visitors to a review site that answers their questions, alleviates concerns, and encourages a more informed purchase.